Cowboys tight end Jason Witten has plenty of honors attached to his name, and now he’s sharing the wealth.
The Cowboys announced Tuesday that Witten’s name will be attached to the new “Jason Witten Collegiate Man of the Year” award for college football leadership.
According to the Cowboys’ news release, the award will be awarded in February after the 2017 college football season.
“The award will recognize the College Football Bowl Subdivision player who has demonstrated a record of leadership by exhibiting exceptional courage, integrity and sportsmanship both on and off the field,” the release says. “It will honor the type of exemplary character and commitment to community, family and teammates demonstrated by Jason Witten, the 10-time Pro Bowl tight end for the Dallas Cowboys and the 2012 NFL Walter Payton Man of the Year.”
Football programs will submit their nominees and tree finalists will be determined by a board of directors in November. From there, “a panel of prominent former players and coaches, as well as representatives of the college football media” will pick the winner in December before the award is officially handed out at The Star in Frisco in February.
“I am proud to be associated with the Collegiate Man of the Year,” said Witten in the release. “It is my hope that this honor will encourage and inspire the next generation of student-athletes to not only perform at a high level on the field, but to use the platform to make a positive impact on campus and in the community.”
The winner will also earn a $10,000 contribution to his school’s athletic scholarship fund in his name. That will be paid out by Witten’s SCORE Foundation, the charity he and his wife Michelle are in charge of.
“There is no more appropriate person in our sport–at any level–to have his name associated with an award that represents character, dignity, service to others and responsibility than Jason Witten,” said Charlotte Jones Anderson, Cowboys executive vice president of branding. “This award will honor the standard that Jason has set for leadership, both on and off the field, and it will serve as an inspiration to football players for generations to come.”
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