How Your Brain Tricks You Into Thinking More Expensive Wine Tastes Better – Forbes


Forbes

How Your Brain Tricks You Into Thinking More Expensive Wine Tastes Better
Forbes
If I give you two glasses of wine and tell you that one costs $50 a bottle and the other $10 a bottle, which one are you more likely to say tastes better? As plenty of studies have shown, the $50 wine is probably going to win the taste test, and that’s
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